From Custom to Click: How Tim O’Brien Homes Accelerates Sales and Delights Buyers
Join Tim O’Brien Homes and Higharc for an inside look at how visualization, simplification, and system integration are redefining the homebuying experience.
October 6, 2025
How can visualization turn clicks into contracts?
In this webinar, leaders from Tim O’Brien Homes share how they simplified their plan library, connected their systems, and gave buyers a new level of confidence through interactive 3D experiences powered by Higharc. Discover how their team shortened the lead-to-contract cycle, improved buyer satisfaction, and boosted sales velocity.
What you’ll learn in this session
How Tim O’Brien Homes used visualization to help buyers see and customize their homes online
Why simplifying plans led to faster sales and stronger margins
How integrating Higharc with HubSpot and MarkSystems streamlined operations
Practical lessons for builders on simplifying processes and adopting new technology
Meet the Speakers
Danny Lowery
·
Speaker
President, Tim O’Brien Homes
Ryan Hillgartner
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Speaker
Director of Marketing, Tim O’Brien Homes
Conor Sedam
·
Host
Director of Customer & Partner Marketing Manager, Higharc
With over 20 years of homebuilding experience, Conor has worked as a purchasing director and construction director with production and high-end custom homebuilders. His passion is the interception of process improvement and homebuilding technology.
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